Episode 49 How to Create a Brand for Your Business

Apr 12

If you’re a business owner, chances are you want your brand to represent your values - tune in to find out how to create a brand that’s unique to you and yet a representation of your ideal client.

Episode Introduction:

In today’s episode of Law Chat with Girija, we’re joined by Kelsea Buddo, a brand design expert who talks to us about all things branding and how to make sure you’re getting it done right for your business.

Episode Summary:

Kelsea Buddo walks us through her journey of graduating as a journalism major, working with multinational companies, taking the leap of faith by quitting her job, and having built the business of her dreams. With fun anecdotes from her professional career and action-based steps for yours, this episode is jam-packed with value.

Main Takeaways:

You don’t necessarily always need experience in order to experiment with a new field.

With things getting back to normal, in-person networking is a great way to acquire new clients for your business.
Social media is another great way to grow your network in order to get more business.
It’s okay to tell your clients when you’re unsure about something and ask for time to get back to them about it.
It’s important to understand what your ideal client is looking for beyond the surface-level questions.
Tips to evaluate your brand: