Episode 36 Navigating Your Creative Business During COVID-19
It’s time to scale your business amidst a global pandemic. Here’s how!
Episode Introduction:
In today’s episode of Law Chat With Girija, we’ll be talking about the action steps that you can take today in order to successfully navigate your business on its path to flourish even during Covid-19.
Episode Summary:
Girija Patel walks you through the various tips and tangible steps for being able to efficiently evaluate your current business structure as well as how to properly analyze it and make the needful tweaks so that it works for the growth of your business.
Main Takeaways:
Ask yourself “How am I feeling in my business right now?” - Use this question to evaluate the gaps in your business, what’s working and what’s not, what’s missing, what needs to be changed or fixed.
Divide your business elements into the following columns:
What’s Amazing: These are the things that are working perfectly in your business.
What’s Mediocre: These things are not bad but they aren’t the greatest either. I like them and I can tweak them into something better.
What’s Not Needed: These are the things that you completely want to eliminate from your business structure. They do not need to be changed or fixed, these just need to go.
The aspects that you should evaluate in your business are Operations, Client Experience, Team Building, Manufacturing, Distribution, and Business Relationships.
Having open conversations with the people in your business network is a powerful activity. Talk to them, get feedback and work on making the overall experience better.
You should re-do your contracts annually.
If you’re committed to something and it’s generating revenue for you, register the copyright for it as soon as you can.
Action Steps:
Evaluate your business.
Find out your pain points and analyze why you haven’t fixed them yet.
Think about the different business relationships you have and how they can be cultivated for growth.
Actively grow your network by meaningfully interacting with people.
Re-evaluate all your contracts to make sure there isn’t a misalignment in them.
Take a look at your Trademark and Copyright Registrations.
Finally, take a look at your Standard Operating Procedures and fine-tune them to align with your business goals.
Connect With Girija:
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