Episode 61 Influencers & Content Creators: Top Tips to be Legally Compliant & Protect Your Business

Did you know you may not own the content you create? Tune in to find out more.

Episode Introduction: 

We’re talking all about Influencers & the Law today. Find out how to be legally compliant as an influencer so that your business is protected under all circumstances.

Episode Summary: 

In today’s episode of Law Chat with Girija, we’re talking about the top five things an influencer needs to keep in mind before they sign on a brand deal in order to make sure that their business is legally protected. We also talk about some ways to negotiate brand contracts, make your business more professional, and how to get paid on time.

Main Takeaways:

• One of the best ways to make your business more professional is to make it legally legit. This can be achieved with entity formation.

• Ensure that you have contracts for every professional relationship that you form which involves a trade, may it be monetary or through goods and services.

• Clarify the following things in your contract:

1. Payment Terms

   Influencer Protection 

   Sponsored Content Disclaimer

   Intellectual Property Rights

   • Make sure you’re in compliance with the FTC guidelines.

   • Make sure your values align with the brands that you collaborate with.

   • Make sure there is absolute clarity on who owns the intellectual property.

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