Episode 28 The 5-Step Perfect Pitch Packet: Creating Comprehensive Pitches & Securing PR Opportunities

Written By Girija Patel

Episode Summary: 

Discover the winning formula for PR success with our 5-step Perfect Pitch Packet! Learn how to create comprehensive pitches that stand out in a crowded market. From crafting compelling messages to tailoring your pitches for maximum impact, we've got you covered. Tune in to learn more!

Main Takeaways:

  • Always research the company, brand, event, or person that you’re pitching to.

  • Places to research:

  1. Official Websites

  2. Social Media Platforms

  3. Google

  4. Podcasts

  • When pitching to be on a podcast, news network, event, or conference - ensure that their values align with yours. That's what makes a collaboration work.

  • Become very intentional about the kind of message that you want to send.

  • Make a list of up to 4 go-to topics that you can always talk about. Choose 2 evergreen topics and 2 alternating topics for this list.

  • Create a holistic pitch packet for your recipient and make sure it is customized to reflect your relevance with regard to their brand, event, company, or podcast.

  • Use a creative subject line when crafting your pitch email in order to make yourself noticeable. Steer clear from being generic.

  • Whether you get back a yes, a no, or no response at all, always follow up with your recipient.

Connect with GBP Law:


Watch the episode on YouTube: https://youtu.be/TNq0op0EswU

Girija Patel
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Episode 29 Navigating Business & Life: The Key Role of Strategy
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Episode 27 How To Be Confident in Your Pricing as a Woman in Business